Closed platform
The idea was to preferentially offer sponsored content to users when possible. (2009): No Matter How Big You Are, Diversify or Die. This strategy became AOLs first good method for selling advertisements. .Harvard Business School. p.2.doi10.2139/ssrn.1264012 (Learn how and when to remove this template message) The Attention Merchants: The Epic Scramble to Get Inside Our … Read more